Take a look at first 3 pages here!
$149.00
A practical, industry-led AI strategy guide designed for education professionals and marketers looking to connect data, improve student recruitment, and drive engagement using real-world AI applications.
Learn how to move from fragmented systems to actionable insights — without needing a technical background.
Take a look at first 3 pages here!
This is not a theoretical AI guide.
It’s a practical resource built from real experience in education, marketing, and digital strategy — designed to help teams take action, not just understand concepts
What’s Inside ?
● A clear breakdown of how data silos impact recruitment, engagement, and student success
● A practical framework for implementing AI across education environments
● Real-world examples of how AI connects admissions, marketing, and student data
● Step-by-step guidance to start using AI without overwhelm
● A simple workflow model to move from data → insight → action
● Insight into identifying at-risk students and improving retention
● The Six Core Future Skills Framework for AI-ready organisations
Who It’s For
● Education leaders (TAFE, Higher Ed, RTOs)
● Marketing and recruitment teams
● Student experience and engagement teams
● Digital transformation and innovation leads
– Created by Emma McDonald, a digital marketing and communications specialist with 15+ years’ experience across education and industry, including teaching digital strategy at Swinburne University, Australia. –
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